Designing the human side of an AI era.TM
Designing human products
for an AI era©
Senior Product Designer × Design Systems Architect — currently leading components at Andes/Mercadolibre.
Twelve years translating ambiguity into interfaces — banking dashboards to e-commerce systems used by millions.
Bridging classical product craft with AI-native workflows: prompt design, generative UI, intelligent systems.
How I
approach
the work.
Idesignproductsattheboundarybetweencraftandcomputation—wheretypographymeetsintent,wheresystemsbecomelanguage,andwhereAIstopsbeingafeatureandstartsbeingacollaborator.Aftertwelveyearsinsidebanks,marketplaces,andcruiselines,I'velearnedthatgoodinterfacesarenotdrawn—theyarenegotiated.
Four ways
I work.
Product Design
End-to-end product thinking — from research and journeys to UI craft and prototypes that ship. Mobile, web, dashboards, marketplaces.
Design Systems
Building, scaling, and maintaining design libraries used by hundreds of designers and engineers. Tokens, components, governance.
AI × Interface
Designing with and for generative systems. Prompt-driven UX, conversational interfaces, AI agent flows, and ethical guardrails.
Tech Leadership
Leading design systems orgs across cross-functional engineering teams. Mentorship, design ops, and shipping at platform scale.
The tools that shape my craft.
Twelve years,
five chapters.
From wireframing for early-stage startups in Barranquilla to leading design systems at LATAM's largest marketplace. Each chapter built on the last.
Mercadolibre
Remote · LATAMAdvanced leadership at Andes. Building and maintaining components and the design library, establishing new foundational definitions, and collaborating cross-platform with engineering teams across LATAM.
Aval Digital Labs
Bogotá, ColombiaMentorship, workshops, classes and design system advocacy for Banco de Occidente — one of the biggest banks in Colombia. Mobile and web interfaces at scale.
Globant
Medellín, ColombiaMobile and web design interfaces for Royal Caribbean Cruises. Cross-functional collaboration with engineering and product teams.
Qrvey
Barranquilla, ColombiaMobile and web design lead for Qrvey's analytics platform. Focused on UX/UI improvement for dashboards, charts and platform features.
Ideaware
Barranquilla, ColombiaWireframes, UI Kits, prototypes for websites and applications. Foundation years of design systems thinking and product craft.
Always
learning.
Words from teammates.
Extremely professional and fast service. Doug is a master of detail and very creative. We've done 8 projects with him and every single one delivered above expectations. He doesn't just design — he architects how products should feel.